Chris Newton


'Does cognitive dissonance predict cross-domain belief consistency and online sharing of vegetarian dietary choices?'

PhD summary

This project investigates how social networks influence the perceived credibility of information shared online. Exploring how psychological and social factors influence the promotion and adoption of vegetarian dietary choices.


September 2017 – September 2021


ESRC and the Vegetarian Society


Before starting the PhD programme, Chris studied MSc Geographical Information Science at The University of Manchester.

Before that, he studied Geography and Environmental Management at the University of the West of England. He went on to work as technical admin support for the Environment Agency’s Air Quality Modelling and Assessment Unit. Also as a forestry administrator for the Soil Association.


Contact details

Office: G45, Humanities Bridgeford Street Building