Does cognitive dissonance predict cross-domain belief consistency and online sharing of vegetarian dietary choices?
This PhD project aims to investigate how social networks influence the perceived credibility of information shared online, with particular focus on exploring how psychological and social factors influence the promotion and adoption of vegetarian dietary choices.
September 2017 – September 2021
ESRC and the Vegetarian Society
Prior to commencing the PhD program Chris studied MSc Geographical Information Science at the University of Manchester. Before this he studied Geography and Environmental Management at the University of the West of England and went on to work as technical admin support for the Environment Agency’s Air Quality Modelling and Assessment Unit and as a forestry administrator for the Soil Association.
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